Process

analyse

Dig to the core of the problem using data & user insights to addresses pain point.

Launch the A/B experiment and monitor the key performing metrics.

Evaluate the experiments and iterate designs to address the problem areas.

Oct 2020

A case-study on how reducing the cognitive load to make a selection, lead to 100% plus uplift in conversion.

Jan 2020

This helped us to improve employee efficiency, get clear rent patterns across Tokyo & Yokohama.

Jan 2017

We at Allurive Studios have set up few guidelines for iconography and layouts. I’ll be talking about our most generic icon design at 24 px.